Digital marketing manager course
Digital marketing course outline:
*Module 1: Introduction to Digital Marketing*
Video interdection for Digital marketing
1.1 Definition and Evolution
1.2 Benefits and Importance
1.3 Types of Digital Marketing
1.4 Setting Digital Marketing Goals
*Module 2: Search Engine Optimization (SEO)*
2.1 Understanding Search Engines
2.2 Keyword Research
2.3 On-Page Optimization
2.4 Link Building
2.5 Technical SEO
*Module 3: Pay-Per-Click Advertising (PPC)*
3.1 Introduction to PPC
3.2 Google Ads
3.3 Bing Ads
3.4 Facebook Ads
3.5 Ad Copywriting
3.6 Landing Page Optimization
*Module 4: Social Media Marketing*
4.1 Social Media Platforms
4.2 Content Creation
4.3 Paid Social Media Ads
4.4 Influencer Marketing
4.5 Social Media Analytics
*Module 5: Email Marketing*
5.1 Email Marketing Basics
5.2 Email List Building
5.3 Email Campaign Creation
5.4 Email Automation
5.5 Email Analytics
*Module 6: Content Marketing*
6.1 Content Strategy
6.2 Blogging
6.3 Video Marketing
6.4 Infographics
6.5 Podcasting
*Module 7: Influencer Marketing*
7.1 Finding Influencers
7.2 Partnering with Influencers
7.3 Influencer Content Collaboration
7.4 Influencer Relationship Management
*Module 8: Video Marketing*
8.1 Video Content Strategy
8.2 YouTube Marketing
8.3 Vimeo Marketing
8.4 Video Production
*Module 9: Mobile Marketing*
9.1 Mobile-Friendly Websites
9.2 Mobile Apps
9.3 SMS and MMS Marketing
9.4 Mobile Analytics
*Module 10: Analytics and Reporting*
10.1 Google Analytics
10.2 Data Analysis
10.3 Reporting
10.4 ROI Calculation
*Module 11: Digital Marketing Strategy*
11.1 Setting Goals
11.2 Target Audience Identification
11.3 Channel Selection
11.4 Budget Allocation
11.5 Campaign Measurement
*Module 12: Advanced Digital Marketing Topics*
12.1 Artificial Intelligence in Marketing
12.2 Voice Search Optimization
12.3 Podcast Advertising
12.4 Virtual Reality Marketing
This comprehensive course covers all aspects of digital marketing.
Would you like me to provide more details on any module or topic?
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